Of course you want your listings to show up as top results matching to search keywords clients type into Google.
You can influence the way how listings show up on Google results.
#1 Click on "Manage Listings" tab on your left menu bar.
#2 Now you see all your listings. "Edit" the listing for which you want to change the SEO information.
#3 Here you go to the tab called "SEO".
#4 You can enter the Meta Title, the Custom URL Slug as well as the Meta Description.
On the right you can see what it will look like if your listing shows up as a result on Google.
Don't forget to "Save Listing" !